вторник, 30 июля 2013 г.

Great Instructions Example on Writing a PBX Article

This article will be titled, “What is Hosted PBX”

I have attached a PDF document with a lot of information to discuss.  Here are some key points:
1.       Hosted PBX is different from traditional PBX because it is a physical product you keep at your location.  It has all the same features as traditional PBX, with some added features.
2.       Examples
a.       Traditional PPX
 
                                                               i.      Hosted on platform; you get 5 phones that plug into Internet bandwidth (SIP Trucks or phone lines).
                                                             ii.      Has a timestamp against it, requiring upgrades, etc.
b.      Hosted PBX
                                                               i.      you get 5 phones plus a circuit that plugs into the carrier networks.
3.       Page 23 – Hosted PBX offers a solution for companies that are expanding into multiples locations, improving mobility.  More businesses these days have multiple offices rather that one large office. More businesses are operating remotely.  This product is perfect for these types of businesses, especially ones that have up to 100 phones.  For businesses with more than 100 phones, traditional PBX is more cost effective.
4.       Page 24 – discuss in detail the Drivers of Hosted PBX
5.       Page 26 – discuss in detail the Features of PBX
a.       HD Voice is a huge selling point for this product.  Back in the 80’s phone carriers used to advertise the quality of their service, http://www.youtube.com/watch?v=cih-B324A0A.  All that stopped because quality got too expensive.  This product is introducing quality back into the communications market.
6.       Page 27 – discuss in detail Unified Communications
a.       All the features at your control as an end user.
 
7.       Page 28 – discuss the complete Hosted PBX solution
It is okay to mention Telepacific, however, the client wants it to be clear that Telepacific is just being used as an example of a PBX solution.  They goal it to get the readers educated on the idea of Hosted PBX, but not directly pitch the product.

 

среда, 10 июля 2013 г.

Just One More Visit per Customer [Sample Instructions]



Main Points to Highlight:

            95% of Restaurants do not have a Mobile website – so how do you reach                        local customers that are searching for local restaurants

            One half of all local searches are performed from a Smartphone

            Mobile Coupons get 10 times the redemption rate of traditional coupons

            SMS Marketing can connect you with your customers in real time. 

            You have a great group of customers that frequent your business.                                   Imagine how much more business you could generate if you could get those   same customers to visit your restaurant just one more time per month – for less       than $.60 each

Main Features to Offer:

-       Mobile friendly website
-       Help you increase customer visits with SMS Marketing
-       Free Advertising Posters for your Restaurant
-       Free Table Top Flyers to help build your SMS List
-       Free Sales Strategy with VIP Offers

Our Goal:

To educate clients on the benefits of a Mobile website site and how SMS Marketing can help increase customer visits for very little cost.

Key Phrase Usage:

-       Mobile website
-       SMS Marketing
-       Increase customer visits
-       Decrease advertising budget using traditional methods
-       Looking for an advertising piece that doesn’t hard sell.
           
Additional information from the client that might useful:

Note 1
I have attached a brief outline of what I am looking for in a marketing piece, althought I have no idea of how to convey that information effective to potential customers.  I tried to follow your outline as best I can but I am not very knowledgabe about the area I am trying to develop.  Actually I am doing this for a friend of mine that is out of work and down on his luck but know about Mobile sites and SMS Marketing.  This piece will go out hard copy with a one page flyer that shows examples of the Table Top and Advertising signs customers will receive with our service.

I didnt know if I was to include our price for this service so I left it out.  If it is needed for an effective sale, the the Mobile site is $475 and the SMS is $250 per month.  Both can be purchased at the same time for only $600 for the first month, then $250 thereafter for SMS Marketing.

Note 2
There are several competitor but the a few of the most visible ones are

Since our landing page already exists, perhaps we can just mention it in the copy for customers who need additional information about who we are.  Our initial target audience to solicit is about 75 select restaurants, many of them pizza, in a small town in Indiana. We were hoping that the copy you create, along with our existing landing page will explain who we are, what we do and how we can help their restaurant increase sales using their mobile site and a targeted SMS marketing campaign..

Forum Participation Guide for SEO




The task is pretty simple. All you need to do is to leave a certain number of messages of each forum. All messages shouldn’t be promotional under no circumstances. You should act like an ordinary forum user: be helpful, kind and positive. There is no need to write long messages, the messages can be short but MUST be to the point. No spam or nonsense is allowed. Even thought you don’t have to promote anything, you should build either positive or neutral image of the profile.

Important: you can write in any thread you wish. If you are not good at a general forum’s topic (e.g. php developers forum), you can participate in general discussions. Each forum has ‘general chat’ sections.

Why it is important?
The image must be good because it will be associated with the link your profile signature which is very important. It is too very important not to get banned.

What is a forum signature?



Forum signature is a short message that appears every time you post something on forum. Some forums allow placing links in the signature. This is what important to – a link in the forum signature.

When to add a signature?
Some forums require a certain number of posts to be done, before you can add a signature. So please comment in the file to mark the forums that require some posts. Our primary task is to reach the required number of post ASAP to place a link there.