I am
writing with regards to SEO now.
- XML sitemap submission
We have restricted
access at Google Webmaster Tools,
but we need to submit XML sitemap (http://www.website.co/sitemap.xml) there for better crawling of the website.
Kindly, either submit it yourself or grant us corresponding access level. Path:
Optimization>Sitemaps
- Geographic Target needs to be set up
It is not
set up either and we can target the website with the access level we have. The path:
Configuration>Settings.
- Authorship markup
This matter
is not resolved either. Authorship markup doesn’t not affect your website’s
rankings but is very good for brand and your leadership recognition. Here is a
good articles about it (http://www.forbes.com/sites/johnhall/2013/02/26/6-reasons-why-googles-author-tags-are-important-to-leaders/).
As I have
already told you. It doesn’t matter which Gmail account will be used. We can
create it for you, but you will have to add a link to it from every page of the
website with a rel=’author’ tag.
Moreover, I
recommend to do the same for all the articles your share through
business2community.com.
- Ideas for blog articles
When doing
a keyword research, we come across some informative search queries that might
be used by your potential client. They will not be natural if located on landing
pages, but you might consider them as titles/topics for future blog articles.
-
Business
Continuity Best Practices
-
IT
Disaster Recovery Plan Best Practices
-
What
is Business Continuity?
-
Business
Continuity Plan Template
-
What
is Managed Services?
-
How
to Monitor Network Traffic
-
What
is a Help Desk
-
What
is a Data Center
- Linking to other blog articles
What would
you say if I ask the writer to refer to the other blog articles of your blog? Or
he can simple insert a comment where in the text should be a link placed to one
of the previous articles.
It appeared
that you have a very high bounce rate on your website (82.12%). Namely 82% of
people do not click to check up the next (second) page of the website. There are
might be two reasons:
-
Lots
of traffic comes from image search (which is true for your website)
-
There
are new other links that a reader is interested to click.
Regardless the
reason, the lower bounce rate is the better.
- Home page text
We created
a list of key phrases for the homepage, but some of the words are missing (they
are listed below). We don’t want place them in the title tag to keep it
natural, but they need to be present somewhere in the text at least to optimize
the page for key phrases containing those words. Please refer to the Google
Doc file, Keywords and SERPs sheet.
Consultants
Healthcare
Firm
Small
business
Rates
Texas
- Website Architecture
a. Landing pages
The same
sheet in the document contains other grouped key phrases and suggested landing
pages for them. As you see, some of the groups do not have landing pages.
Please suggest the landing page of the website relevant to the set of key
phrases.
b.
As far as I
understand your services are limited to consulting only, but I might be
mistaken though. Some of the key phrases listed in the sheet might not be
related to your business offer. Can you please mark the key phrases (or even
groups of key phrases) that should be removed with red color.
